PurposeDNA is a complete business suite — ERP, CRM, warehouse, small-office finance, documents, communication, and business intelligence — one login, one shared source of truth. The software is free. You pay for our time, and only if you are pleased.
Purpose-built modules on one shared foundation — companies, contacts, users, and documents flow across all of them. AskDNA, the suite's AI assistant, works across every one. Full details live in the suite's Help.
Run your business operations with a full ERP — accounting with automatic journal posting, sales, purchasing, inventory, and complete order-to-ship fulfillment.
CRM, sales funnel, and marketing for your organization — opportunities convert straight into ERP orders.
Phone-first warehouse floor app: pick, pack, ship, receive, move, and count with camera barcode scanning.
The small office and home office on one ledger — bank accounts, budgets, recurring bills, invoices, assets and tax set-asides.
Files, folders, and smart metadata — unified document management attached to every record in the suite.
Team chat today, with mail, meetings and calendar coming — connected to your customers and your records.
Reporting and business intelligence across every module — one place to see the whole business.
Project accounting — budgets, resourcing, time and expense, and per-project P&L as a first-class financial dimension.
Everything a nonprofit needs as a thin layer on the suite — donors, gifts and pledges, receipts, fund accounting, grants and volunteers.
The same suite we use to design and develop PurposeDNA itself is how your implementation — and every customization after it — gets built. No black boxes, no blank pages. See it live at ensurancedna.app.
Industry process catalogs — complete, ready-made definitions of how a business runs, maintained as gold masters. Catalogs are given away, never sold; your project starts from one instead of a blank page.
Turns a catalog into your blueprint — a gold master catalog of 3,227 pre-built processes, 8,893 user stories and 26,679 acceptance criteria — refined with your team in live workshops, down to testable acceptance criteria.
The AI-assisted build workbench — turns the approved blueprint into working software, change by change. When your business changes, the blueprint changes, and Builder carries the software forward with it.
The suite hub that ties it together — project documents, AskDNA answering questions from your own data, and Azure DevOps sync — so success is ensured from the start, not insured after the fact.
Five levels of structure, reviewed live with your team, tested twice, and checked off criterion by criterion. Nothing goes live on a guess.
Five levels — End-to-End processes down to individual Acceptance Criteria — mean every requirement has an owner, a process home, and a place in the plan. Built in BlueprintDNA from a gold master catalog of 3,227 processes and 26,679 acceptance criteria.
Process flows are walked live in swimlane workshops — roles, handoffs, and exceptions — so the design is validated by the people who run the business, before anything is built.
Every criterion carries its own test description. It's modeled in CRP, accepted in UAT, and checked off wave by wave — go-live happens on evidence, not optimism.
Schedule a discovery conversation — we'll walk your processes, show the suite live, and map exactly what implementation success looks like for your business.